Wednesday, 19 August 2009

Desmond censured again

MediaGuardian reports that Richard Desmond's Express has been censured by the Advertising Standards Authority for the fourth time in a week over the advertising-as-editorial con.

It's another case where an advert for another weird 'miracle' health product happens to be alongside an 'article' about the same product.

All four 'articles' have all been churned out by the same journalist - Alison Coleman. Although it would be easy to be cynical about her role in this, it's more likely that she has to write what she is told, or she won't have a job.

Not that Desmond would ever tell his journalists what the write. Oh no.

No comments:

Post a comment

Thanks for taking the time to leave a comment.

Comments are moderated - generally to filter out spam and comments wishing death on people - but other messages will be approved as quickly as possible.